Digital Marketing Executive

Digital Marketing Executive – Job Description

Job Title: Digital Marketing Executive
Department: Marketing / Digital Marketing
Experience: 1–3 Years
Employment Type: Full-Time
Location: As per company requirement

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive to plan, execute, and monitor digital marketing campaigns across social media, search engines, websites, email, and other online platforms. The candidate should have strong communication skills, creativity, and an understanding of digital marketing tools and trends.

Key Responsibilities
Plan and execute digital marketing campaigns across multiple online channels.
Manage company social media accounts and create engaging content.
Develop content for social media posts, websites, blogs, emails, and promotional campaigns.
Manage and optimize Google Ads, Meta Ads, and other paid campaigns.
Conduct keyword research and support SEO activities.
Monitor website traffic, campaign performance, leads, engagement, and conversions.
Prepare digital marketing reports and analyze campaign results.
Coordinate with graphic designers, content writers, sales teams, and other departments.
Maintain and update website content as required.
Generate leads through social media, search engines, email marketing, and other digital channels.
Research competitors, market trends, and customer behavior.
Implement new digital marketing strategies to improve brand visibility and lead generation.
Stay updated with the latest digital marketing tools, platforms, algorithms, and industry trends.