Job Title: Technical Sales Executive
Department: Sales & Marketing / Technical Sales
Experience: 1–5 Years
Employment Type: Full-Time
Location: As per company requirement
Job Summary
We are looking for a technically skilled and target-oriented Technical Sales Executive to promote and sell technical products, equipment, machinery, or engineering solutions. The candidate will understand customer requirements, provide technical solutions, prepare quotations, conduct product demonstrations, and develop long-term customer relationships.
Key Responsibilities
Generate new leads through market research, customer visits, references, calls, and networking.
Identify potential customers and understand their technical and commercial requirements.
Explain technical features, specifications, applications, and benefits of products/services.
Conduct product presentations, demonstrations, and technical discussions with customers.
Prepare quotations, technical proposals, and commercial offers.
Coordinate with engineering and technical teams to provide suitable solutions.
Follow up on enquiries, quotations, negotiations, and orders.
Negotiate pricing and commercial terms within company guidelines.
Achieve monthly, quarterly, and annual sales targets.
Develop and maintain strong relationships with existing and prospective customers.
Conduct regular market visits and identify new business opportunities.
Monitor competitor products, pricing, market trends, and customer requirements.
Coordinate with production, purchase, design, service, logistics, and accounts teams for order execution.
Provide pre-sales and basic post-sales technical support to customers.
Handle customer complaints and coordinate with service/technical teams for resolution.
Maintain accurate records of leads, enquiries, quotations, customer visits, and sales activities.
Prepare daily, weekly, and monthly sales reports.
Participate in exhibitions, trade fairs, technical seminars, and customer events.
Key Skills & Technical Requirements
Required Skills Good understanding of technical products and engineering concepts. Strong sales
negotiation
presentation
and communication skills. Ability to understand drawings
specifications
and technical documentation. Good lead generation and customer relationship management skills. Strong problem-solving and consultative selling abilities. Ability to explain technical information in simple language. Good knowledge of MS Office
Excel
CRM
and email. Target-oriented and self-motivated approach. Willingness to travel for customer visits. Good coordination skills with technical and commercial teams.
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