Business Development Counsellor

Job Title: Business Development Counsellor
Job Summary
The Business Development Counsellor is responsible for identifying prospective customers, counselling them on products or services, generating admissions/sales opportunities, and converting inquiries into successful enrollments or business transactions. The role involves understanding customer requirements, providing accurate information, nurturing leads, and achieving conversion targets.
Key Responsibilities
Contact and counsel prospective customers through phone calls, emails, video meetings, and face-to-face interactions.
Understand customer needs and recommend suitable courses, programs, products, or services.
Convert inquiries and leads into admissions, registrations, or sales.
Maintain regular follow-up with prospects to maximize conversions.
Explain program features, benefits, pricing, and payment options.
Build and maintain strong relationships with students, parents, professionals, or clients.
Achieve monthly, quarterly, and annual admission/sales targets.
Maintain accurate records of leads, interactions, and conversion activities in CRM systems.
Coordinate with internal teams to ensure a smooth onboarding and customer experience.
Participate in marketing campaigns, webinars, seminars, and promotional events.
Address customer queries and provide timely resolutions.
Prepare sales reports, pipeline updates, and conversion analysis.
Required Qualifications
Bachelor’s Degree in Business Administration, Marketing, Education, Psychology, or any related field.
1-5 years of experience in counselling, business development, sales, admissions, or customer relationship management.
Excellent verbal and written communication skills.
Strong persuasion, negotiation, and relationship-building abilities.
Target-oriented mindset with a proven ability to achieve conversion goals.
Basic knowledge of CRM software and MS Office applications.
Preferred Skills
Experience in Education, EdTech, Training, Recruitment, Consulting, or Service Industries.
Lead generation and sales funnel management expertise.
Career counselling or student counselling experience.
Strong presentation and interpersonal skills.
Ability to handle objections and close sales effectively.
Customer-centric approach with problem-solving capabilities.