Real Estate Sales Executive (Site Sales)

Department
Sales & Marketing
Reporting To
Sales Manager / Project Sales Head
Job Summary
We are seeking a dynamic and customer-focused Real Estate Sales Executive (Site Sales) to drive property sales by engaging prospective buyers at project sites. The role involves handling site visits, conducting property presentations, generating sales leads, negotiating deals, and ensuring excellent customer experience throughout the sales process.
Key Responsibilities
Sales & Business Development
Generate and qualify prospective leads through walk-ins, referrals, digital enquiries, and marketing campaigns.
Meet potential customers at project sites and explain project features, amenities, pricing, and payment plans.
Conduct site tours and property presentations to prospective buyers.
Achieve monthly, quarterly, and annual sales targets.
Follow up regularly with prospects and convert enquiries into bookings.
Customer Relationship Management
Build and maintain strong relationships with customers.
Understand customer requirements and recommend suitable properties.
Address customer queries regarding property specifications, pricing, legal documentation, and financing options.
Ensure high levels of customer satisfaction throughout the sales cycle.
Sales Process & Documentation
Prepare booking forms, sales agreements, and related documentation.
Coordinate with legal, finance, and customer service teams for seamless transaction processing.
Maintain accurate records of customer interactions and sales activities in CRM systems.
Ensure timely collection of booking amounts and payment follow-ups.
Market Intelligence
Monitor local real estate market trends, competitor activities, and pricing strategies.
Provide market feedback to management for improving sales strategies and project positioning.
Participate in promotional events, property exhibitions, and customer engagement activities.
Required Qualifications
Bachelor’s degree in Business, Marketing, Commerce, Real Estate, or related field.
2 to 5 years of experience in real estate sales, site sales, or property marketing.
Strong understanding of residential and commercial property sales.
Excellent communication, negotiation, and presentation skills.
Proficiency in MS Office and CRM software.
Preferred Qualifications
Experience selling residential, plotted developments, villas, or commercial properties.
Knowledge of property registration processes and home loan coordination.
Familiarity with local real estate regulations and RERA requirements.
Existing network of channel partners and brokers will be an advantage.
Key Competencies
Sales & Negotiation
Customer Relationship Management
Lead Conversion
Communication & Presentation Skills
Target Orientation
Interpersonal Skills
Problem Solving
Market Awareness
Team Collaboration
Experience
2-5 Years
Education
Graduate in Any Discipline
Location
Project Site / Sales Office
Key Performance Indicators (KPIs)
Number of qualified leads generated.
Site visits conducted.
Sales conversion ratio.
Monthly and annual sales achievement against targets.
Customer satisfaction ratings.
Timely collection of customer payments.
CRM data accuracy and follow-up effectiveness.
Preferred Industry
Real Estate Developers
Property Consulting Firms
Residential & Commercial Projects
Township & Integrated Development Projects